Quilt Town, U.S.A. Visitor Guide

Transform the small-town charm of Hamilton, Missouri, the "Disneyland of Quilting", into a functional, vibrant, and easy-to-navigate visitor experience. With dozens of specialized shops and local landmarks scattered across several blocks, the Missouri Star Quilt Co. needed a comprehensive way to guide thousands of annual visitors through their "Quilt Town" campus.

I designed a dual-sided, illustrative brochure that balances whimsical branding with high-utility wayfinding and a kiosk map to go with it.